About
Hemant Agrawal
Founder, Code & Aura · Last updated: November 6, 2026
I started Code & Aura to help Ontario businesses show up when a customer asks AI for a recommendation.
For more than 15 years I have worked across product, technology, commercial strategy, and analytics — building software, physical products, data products, and AI infrastructure. Today I lead products and platforms full stack, including AI data centers and sovereign AI work. The common thread is simple: make complex systems useful to the people who depend on them.
AEO is the same problem in a different place. AI assistants decide what to say about a business using the facts they can find, the proof they can verify, and how clearly the business explains itself. Most small businesses have good work and weak evidence. Code & Aura fixes the evidence.
What I bring to the work
- 15+ years shipping products and platforms across B2B, consumer, and internal systems.
- 30+ people led across engineering, design, marketing, and data.
- 50+ projects delivered, from full-stack builds to data centre infrastructure.
- $100M+ revenue impact and $25M+ in annual ad spend optimized with analytics.
- AI in production — sovereign AI infrastructure, OpenAI, Anthropic Claude, and Google Gemini.
How I work
Before any work starts, you get a written scope that sets out the price and what you get. I run the audit myself, show you what AI says about your business today, and focus on the gaps that actually change the answer. No templates, no guaranteed rankings, and no monthly plan without a measured starting point.
Where to find me
My full career and writing live at hemantagrawal.ca, and I am on LinkedIn. If you want to know what AI says about your business, start with the free visibility check.